TipoD em Nova York
VENCEDORES DO PRÊMIO NACIONAL DE DESIGN APRESENTAM SUAS CRIAÇÕES EM MOSTRA

TipoD emplaca o PraLimao em prêmio de design nacional. Produto é exposto em Nova York na semana de design week que ocorre naquela cidade.
Matéria extraída do ESTADÃO.
Steve Jobs fala sobre o iPhone, iPad…
Steve Jobs em entrevista diz o segredo: primeiro pensamos em eliminar o teclado de um computador e usar multi-touch para manipulação, dai veio a idéia de um tablet, mas iniciamos primeiro o celular...
Informações ainda sobre a indústria editorial, sua importância e a mudança do mundo do PC para um novo mundo POS-PC que se inicia agora.
Onstage at D8, Jobs talks with Kara Swisher and Walt Mossberg about the connection between the iPad and the iPhone.
Extraído de Wall Street Journal.
Envisioning Your Future in 2020
By Sam Martin - April 9, 2010
At the end of last year, Forbes magazine asked frog to help them envision the future in 2020. In December, we held a workshop in San Francisco that brought designers, futurists and journalists together to think about the current state of computing, how we might experience it 10 years from now and, perhaps most importantly, how we might make the transition into these possible futures.
The day-long event led to an extensive online feature: “Your Life in 2020,” a collection of illustrated concepts and videos that envision the future of ubiquitous computing. In that future, your computer is not only incorporated into every aspect of your life but is a part of you. With this in mind, we imagined how future technology would influence the key areas of Social, Travel, Commerce, Healthcare, and Media. Here's what we came up with.
Our Second Brain or "ThingBook"
In the future nearly every visible thing will be cataloged and indexed, ready to be instantly identified and described to us. Want to go shopping? In the future we won't need big retail stores with aisles of objects on display. We'll be able to shop out in the world (see image, above). Do you like that new car you saw drive by? Or those cool shoes on the woman sitting across the room? All you’ll have to do is look at it and your mobile handset or AR-equipped eyeglasses will identify the object and look up the best price and retailer.
Bodynet
Like Google for our bodies, future technologies will allow us to monitor our body's vital conditions and compute the outcome of our actions on-the-fly. So you'll know right away what it's going to take to work off that Burger and Coke.
Whuffie Meter
Curious about the future of social networking? Whuffie is a conceptual social Metric based on what others think of you. In the future this Metric might actually be usable as real money. Why not? Celebrities are used to getting things for free based on their popularity. This is the same idea taken to its democratic extreme. Socializing will take on completely new dimensions when we can see everything public about a person right as we are talking with them. Think dating is difficult today? Imagine the hoops we'll have to jump through when everyone in the bar can see your complete dating history the minute you walk into the room.
The term “whuffie,” by the way, is a word coined by author Cory Doctorow in his book Down And Out In the Magic Kingdom. It refers to the measurement of respect or karma a person gains or looses in their lives. In Doctorow’s future, humans have implants in their brains that visually project their whuffie, which has replaced money as currency.
Envisioning Your Future in 2020By Sam Martin - April 9, 2010
At the end of last year, Forbes magazine asked frog to help them envision the future in 2020. In December, we held a workshop in San Francisco that brought designers, futurists and journalists together to think about the current state of computing, how we might experience it 10 years from now and, perhaps most importantly, how we might make the transition into these possible futures.
The day-long event led to an extensive online feature: “Your Life in 2020,” a collection of illustrated concepts and videos that envision the future of ubiquitous computing. In that future, your computer is not only incorporated into every aspect of your life but is a part of you. With this in mind, we imagined how future technology would influence the key areas of Social, Travel, Commerce, Healthcare, and Media. Here's what we came up with.
Our Second Brain or "ThingBook"In the future nearly every visible thing will be cataloged and indexed, ready to be instantly identified and described to us. Want to go shopping? In the future we won't need big retail stores with aisles of objects on display. We'll be able to shop out in the world (see image, above). Do you like that new car you saw drive by? Or those cool shoes on the woman sitting across the room? All you’ll have to do is look at it and your mobile handset or AR-equipped eyeglasses will identify the object and look up the best price and retailer.
Bodynet Like Google for our bodies, future technologies will allow us to monitor our body's vital conditions and compute the outcome of our actions on-the-fly. So you'll know right away what it's going to take to work off that Burger and Coke.
Whuffie MeterCurious about the future of social networking? Whuffie is a conceptual social Metric based on what others think of you. In the future this Metric might actually be usable as real money. Why not? Celebrities are used to getting things for free based on their popularity. This is the same idea taken to its democratic extreme. Socializing will take on completely new dimensions when we can see everything public about a person right as we are talking with them. Think dating is difficult today? Imagine the hoops we'll have to jump through when everyone in the bar can see your complete dating history the minute you walk into the room.
The term “whuffie,” by the way, is a word coined by author Cory Doctorow in his book Down And Out In the Magic Kingdom. It refers to the measurement of respect or karma a person gains or looses in their lives. In Doctorow’s future, humans have implants in their brains that visually project their whuffie, which has replaced money as currency.

Fonte: Design Mind - FrogDesign
http://designmind.frogdesign.com/blog/envisioning-your-future-in-2020.html
Novo Uno e velhas práticas de design industrial
Um ícone reprojetado, é assim que vejo o novo UNO. E como o primeiro de 1980 este trouxe novidades e benefícios para o consumidor de 2010. Aguardo um espaço na minha agenda para fazer um test drive!
O projeto foi uma resposta aos carros orientais que chegavam no mercado europeu, mas o carro caiu muito bem no Brasil, onde é um sucesso de vendas comparável aos feitos do VW Fusca e VW Gol. O conceito do veículo original foi desenvolvido por 2 times de design; um dentro da própria FIAT (Centro Stile FIAT) e outro terceirizado com o famoso Giorgio Giugiaro (Italdesign) que desenhou inúmeros sucessos de venda e público, aliás a terceirização é muito comum na Europa e América, algo que ainda lutamos no Brasil para que se torne uma prática.
Uno 1980, o guerreiro. Trouxe diversas inovações em design e acabamento. Projeto realizado dentro da FIAT e em escritório terceirizado.
Já o novo Uno é outra história, veio prioritariamente para comer mercado da concorrência utilizando uma marca de sucesso, o UNO e aproveitando uma plataforma derivada do Pálio. Se será um sucesso de vendas como o primeiro, apenas o tempo poderá dizer. Mas vejo como vitória ao menos o novo Uno ser desenvolvido no Brasil dentro do Centro de Stilo FIAT, em Betim Minas Gerais.
Projeto Uno 2010, parabéns Peter, JP e todos da equipe de design e engenharia!
Falando francamente, espero muito que a FIAT trabalhasse aos moldes da matriz, onde os projetos são levados aos escritórios de design mais compententes através de um concurso. A FIAT teria a força para iniciar esta prática que já é uma realidade nos mercados maduros, afinal, ela já realizou com a Mueller plásticos um concurso de design de interiores onde inclusive ganhamos na categoria escritório... Quem sabe a FIAT inove na próxima também para os designers?
Quanto aos meus comentários sobre o Novo Uno, bem, aguardem meu test drive, análise de acabamento e conforto! Vamos acelerar o bichinho e ver se ele dá conta do recado.
Apple perde o novo iPhone
Incrível, a Apple conseguiu perder o próximo iPhone. Como? Um de seus engenheiros "perdeu" o smartphone em um bar na Califórnia. Obviamente alguém o vendeu para a Gizmodo que automaticamente publicou o achado na internet.
Pásmem, o aparelho é basicamente o mesmo; um pouco mais fino, teoricamente com entrada para MiniSD e aprimoramentos básicos em câmera e flash.

Seguem abaixo as matérias publicas e fotos do aparelho perdido.
From NYTimes
For anyone who has ever lost a cellphone, remember this: it could be worse. You could be the person who left his phone in a bar in California. And it wasn’t just any phone; it was a supersecret version of the next iPhone. That model is not expected to be formally unveiled for a couple of months.
For the people at Apple, it must be like a bad version of the guy walks into a bar joke.
The company is known as the most secretive in Silicon Valley, and leaks are rare. But after the phone prototype was left in a bar in the Silicon Valley town of Redwood City, photos of the device began appearing over the weekend in technology blogs, sparking a frenzy of hype among the Apple-obsessed.
Before long, pictures of the product appeared on Gizmodo, a technology news site, whose editors ripped it apart — as if it were an alien from another planet — to dissect its features. The Web site said late Monday that the phone belonged to an Apple engineer.
The phone’s authenticity was hotly debated, but most bloggers concluded it was real. And a person with knowledge of Apple’s hardware plans who was not authorized to speak on behalf of the company confirmed to The New York Times that it was real.
Apple declined to comment.
“It is very stunning,” said Tim Bajarin, president of Creative Strategies, who has been following Apple for nearly three decades. “Apple has such tight control on new products, and they are kept under wraps diligently and religiously until the day of their release. If it is true, it is really a first.”
Some wondered whether the phone was planted by Apple’s formidable publicity machine.
“For the sake of the person who dropped it, I hope this is a devious marketing scheme,” said Paul Saffo, a veteran Silicon Valley forecaster. “But I think it is unlikely. There is no one else on the planet whose shoes I would less like to be in it at the moment.”
In a blog post on Monday detailing how it obtained the phone, Gizmodo said it was left by an iPhone software engineer at Gourmet Haus Staudt, a German specialty store and beer garden in Redwood City.
The person who found the phone peddled it to Gizmodo, which bought it for $5,000, Nick Denton, chief executive of Gawker Media, which owns Gizmodo, said by instant message.
His company’s sites have had a longstanding practice of paying for scoops, and the windfall was tangible. Traffic spiked on Monday, and at midday more than one million visitors stopped by the site in one hour to see pictures of the coveted gadget.
By late in the day, reports began to surface on the Internet that Apple’s chief executive,Steven P. Jobs, had called Gizmodo to get the device back. Mr. Denton declined to comment, saying any conversation between Mr. Jobs and Gizmodo would most likely have been off the record.
“We haven’t had any formal communication with Apple,” he said. Brian Lam, the editor in chief of Gizmodo, said his publication would “probably” return the device to Apple.
From the front, it looks similar to the current iPhone, but it has sharper edges and is a little thinner. The volume and power buttons are stylistically different, and the back of the phone appears to be a ceramic glass, which would enable better reception. That would address a persistent problem that has plagued the iPhone since its inception three years ago.
Late Monday night, Gizmodo said that it received a letter from Bruce Sewell, Apple’s senior vice president and general counsel, requesting the phone back. "It has come to our attention that Gizmodo is currently in possession of a device that belongs to Apple," Mr. Sewell wrote in a letter that Gizmodo published.
"This letter constitutes a formal request that your return the device to Apple," the letter said.
http://www.nytimes.com/2010/04/20/technology/companies/20apple.html?src=me&ref=technology



